• photography & fashion Irina Bunyatyan
    hat Orwald
    body Diesel
    crop-top Orwald
    skirt The Empty Industry
    tights Calzedonia
    boots Casadei

    Definitely Not a Princess

    by Irina Bunyatyan by Thea Undemo
    bodysuit The Empty Industry
    dress Marina Eerrie
    dress Marina Eerrie
    hat Orwald
    dress Marina Eerrie
    dress Marina Eerrie
    bodysuit The Empty Industry
    photography & stylist Irina Bunyatyan
    hair & makeup Tatyana Hrolenko
    model Alena Budovich / Tsunami agency
    special thanks to Factory232
    crop-top Orwald
  • photography Stefanie Andersson
    hair & makeup Elva Ahlbin
    Dior Beauty Rouge Blush Couture Colour - 047 Miss
    Rouge Hermès Matte Lipstick - 70 Rose Indien
    M.A.C Cosmetics Loose Pigment - Magenta Madness
    Look made by Alicia Hurst
    Glisten Cosmetics Wet Liner - Mulberry
    M.A.C Cosmetics Paintstick - Landscape Green
    Chanel Beauty Rouge Allure Ink Fusion - 804 Mauvy Nude
    Rose Hermès Silky Powder Blush - 32 Rose Pommette

    INTROSPECT

    by Stefanie Andersson by Elva Ahlbin
    Look made by Alicia Hurst
    Glisten Cosmetics Wet Liner - Mulberry
    M.A.C Cosmetics Paintstick - Landscape Green
    Chanel Beauty Rouge Allure Ink Fusion - 804 Mauvy Nude
    Rose Hermès Silky Powder Blush - 32 Rose Pommette
    M.A.C Cosmetics Paintstick - Primary Yellow
    M.A.C Cosmetics Glitter - 3D Brass Gold
    Kryolan Supracolor UV-Day Glow - Green
    Chanel Beauty Rouge Allure Ink Fusion - 806 Pink Brown
    LH Cosmetics Spectral Palette - Eerie
    Eulenspiegel Face And Body Paint UV - Orange
    Chanel Beauty Rouge Allure Ink Fusion - 804 Mauvy Nude
    Grimas WaterColour Makeup - Blue
    M.A.C Cosmetics Paintstick - Primary Yellow
    M.A.C Cosmetics Glitter - 3D Brass Gold
    Byredo Prismic Eyeshadow Palette

    photography Stefanie Andersson
    hair & makeup Elva Ahlbin
    model Dunja A / Stockholmsgruppen
    photographers assistant Robin Zeilon
    makeup assistants Thea Undemo & Alicia Hurst

    On all pictures; Chanel Beauty Les Beiges Eau De Teint Water-Fresh Tint Foundation
    Nudestix Nudies Glow - Ice Ice Baby
    GHD Original Styler
    Omniblone Finishing Spray - Perfectionista

    Look made by Thea Undemo
    M.A.C Cosmetics Loose Pigment - Magenta Madness
    Eulenspiegel Face And Body Paint UV - Orange
  • DHL collaborate with South African brand Veldskoen

    Written by Fashion Tales

    DHL Express, the world’s leading express logistics provider, has become synonymous with unexpected fashion brand collaborations over the past few years. Starting with a Vetements DHL T-shirt which made a debut on a Paris catwalk for their 2016 Spring/Summer season, followed by a collaboration with mybudapester.com to produce a limited-edition sneaker to commemorate DHL’s 50th anniversary. DHL’s latest fashion partnership - in their quest to delight and surprise the fashion world - is with South African shoe company, Veldskoen.

    For decades, we have made designers and fashion labels more successful worldwide, by creating tailor-made shipping solutions and using our unique logistics network to connect them with a greater, global audience. Following our successful fashion collaborations across Europe, North America and Asia, we wanted to find an African brand for our next exciting collaboration. Veldskoen created a modern take on an iconic South African shoe by adding a pop of colour to the soles and laces, and have built up an impressive customer base across the globe since their inception in 2016. And we’ve been working with the team at Veldskoen over the past few months to reinvent the traditional veldskoen yet again,” says Megan Collinicos, VP Marketing, DHL Express Sub Saharan Africa.

    When DHL approached us with an idea to collaborate on a limited edition shoe to highlight South African fashion, it was a no-brainer for us. Their previous fashion projects really pushed the boundaries with some unexpected pairings, so being selected as the first African brand for the next collaboration was super exciting. There were instant synergies between our two brands, the most obvious one being the desire to make a difference in the communities in which we operate,” adds Veldskoen CEO, Nick Dreyer.

    Each pair of DHL x Veldskoen ‘Dear Everyone’ shoes goes through a process that sees 66 pairs of hands handcrafting the shoe in Durban, South Africa. Local South African artist, Reggie Khumalo, designed a mural for the side panels of the shoe, incorporating the campaign messaging, as well as subtle South African references within the design.

    DHL x Veldskoen ‘Dear Everyone’ campaign

    The DHL x Veldskoen campaign evolved quite dramatically with the onset of the Covid 19 Pandemic. A fashion collaboration of this scale presented the opportunity to share a purpose- driven message with the world. The impact of the pandemic has shown that while we are not all the same, we are all of the same. We wanted to create something that celebrates ‘Everyone’ and ‘every one’, says Collinicos.

    Dreyer adds, “DHL has afforded Veldskoen a moment to show the globe the talent, creativity, and manufacturing ability that Africa has to offer. We have produced a high fashion shoe, while every stage of the development process and every link in the supply chain has been carefully considered from a sustainability point of view.

    365 pairs of bespoke, handmade, DHL x Veldskoen ‘Dear Everyone’ shoes will be produced and sold via a shoe drop lottery system. The shoe will be officially unveiled in London on Thursday 17th March which will mark the opening of the shoe drop lottery system.
    Visit DHLxVeldskoen.com for more information.

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