GHD ID Collection

Inspired by Gen Z*, GHD has launched a limited edition collection of their best-selling styling tools in stunning fresh lilac, pastel blue and soft pink. Discover their ghd platinum+™ styler, ghd helios™ professional hair dryers, ghd gold® styler and ghd original styler coated in dreamy, limited edition pastel hues.

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* Generation Z (aka Gen Z, iGen, or centennials), refers to the generation that was born between 1997-2012, following millennials. This generation has been raised on the internet and social media, with some of the oldest finishing college by 2020 and entering the workforce.

Source: InsiderIntelligence

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