Ready for an unforgettable summer? The CHANEL COCO BEACH 2024 collection campaign is your perfect escape, like a series of vibrant postcards from a sun-soaked adventure.

Captured by Cass Bird, the stunning visuals feature Danish model Olivia Vinten amidst rustic fishermen's houses, vibrant cabins, and charming motorboats, or diving into a shimmering turquoise pool. The sun-drenched, joyously rhythmic campaign film adds to this irresistible call to wander.

Embodying the essence of the CHANEL COCO BEACH collection, these images celebrate the spirit of vacationing and Gabrielle Chanel's own seaside passion.
Reflecting a carefree summer lifestyle, the CHANEL COCO BEACH 2024 campaign exudes elegance and insouciance.

Mark your calendars: the collection launches in CHANEL seasonal boutiques on May 15th and will be available in all CHANEL boutiques from mid-June.