Written by Fashion Tales


    Zalando, Europe's leading online platform for fashion and lifestyle, and Copenhagen Fashion Week continue their three-year strategic partnership. With a shared core value of sustainability, the partnership between Zalando and Copenhagen Fashion Week offers a unique opportunity to mutually reinforce the two organizations’ belief and actions towards a more responsible industry, and together accelerate sustainability in the fashion industry. One of the key elements of the collaboration is the Zalando Sustainability Award - an award which spotlights and supports brands who are leading the industry with more sustainable practices and collections.

    Re-LOVE | Global Womanhood 2022 is inspired by a collective of 25 unique women who embody the Teatum Jones spirit – Bold, confident, creative and smart – including women such as Trans model Munroe Bergdorf, Disability model and activist Kelly Knox, Editor in Chief of 10 Magazine Sophia Neophitou and Professor of Diverse Selfhood and former i-D Editor Caryn Franklin.

    By asking these women from different social backgrounds, different ages and different ethnicities three questions about their most instinctive human emotions, Teatum Jones take us on a journey unearthing their moments of intense joy, sadness and hope. In spite of their differences, the women in our film are united by these moments of real human vulnerability.

    By Re-DISCOVERING this footage from the archives of our past interviews, we have been Re-INSPIRED to further research these moments of intense joy, sadness and hope and Re-BUILD a new collection from their collective human stories.

    When we Re-LOVE our most vulnerable work, we Re-IMAGINE and Re-VALUE our creative journey in order to Re-PRESENT a deeper understanding of what it means to be human.

    When we Re-LOVE our most intense moments of joy, sadness and hope, we embrace the vulnerability that makes us real and human.

    We call this Re-LOVE | Global Womanhood 2022.

  • photography Sandra Myhrberg
    fahion & makeup Nike Ortiz Dahl
    blouse Nygårdsanna
    trousers Annaedsta
    shoes Asos Design
    earrings Charlotte Vasberg

    An Interview with Mimi Bay

    Written by Decirée Josefsson by Sandra Myhrberg

    The 20-year-old Mimi Bergman aka Mimi Bay conveys feelings into words writing about personal experiences and memories. With over a quarter of a million subscribers on YouTube, she writes and properly produces, making her multidimensional as an artist. The impenetrable walls of the royals are falling to pieces when Mimi Bay's pleasant tunes are playing creating a space for everyone to be able to intimately connect. Her last single
    Pick me up is the third to be released in 2021 and comprise a part of her newest EP release
    Far from home.

    Is there a specific story behind the name Mimi Bay?
    The history of the name is rather simple and occurred naturally when I followed a more firm step in my artistry. When I initially started, I operated frequently on different channels like SoundCloud and YouTube. When I, later on, decided to carefully gather everything on a mutual channel it became natural to as well separate Mimi Bergman from Mimi Bay. It has not so much to typically do with the name itself, however more to safely separate and secure my personal life.

    How would you describe your critical thinking towards your composed music?
    I think that in time as my musical knowledge develops I become kinder and more trustable in my instinct of what’s good. Critical thinking, however, makes me able to perform and achieve beyond my expectations.

    What represents your ideal place to reload and increase creative energy?
    I genuinely love to read outside in the woods. It helps me to remind myself about the present time. To pause from complex reality and sense when not to trust the anxious state of the conscious mind.

    Whom are you writing for?
    I think that my writing has inevitably been a process of my thoughts and feelings. Anger, fear, grief, and joy become the fuel for the words in my rhymes. I do not think frequently about whom I’m typically writing for. Alternatively, there’s a way for me to gently remind myself that emotions are not permanent and to heal or properly speak through them instead of allowing them to direct me. There's rightfully no social right or wrong in how much of your thoughts you should share with others. If I never try to listen to my inner voice, I will never know how it feels to be true to myself.

    Describe your earliest music memory?
    I’m constantly looking for gentle melodies, melodic vocals, and poetic lyrics that can get me from a state of mind emotionally to another. Even if that means watching Disney or listening to the tones of Frank Ocean and SZA I want it to feel real. It’s the chemical reaction from within that makes me interested in wanting to keep on listening.

    What would you like to say to the younger Mimi?
    The frequency of life is going to differ, and you will be forced to accept and believe that there’s a time for everything.

    What’s on the horizon?
    I’ve been working on my upcoming project Far from home since 2019 and it’s about trying to find a home when your safe place becomes your parents' house. It’s been mine for so long and I can’t wait to share it with the world.

    blouse Nygårdsanna
    trousers Tommy Hilfiger
    earrings Charlott Vasberg
    dress & shoes Asos Design
    earrings Charlotte Vasberg

    blouse Cornelia Ferm
    trousers Vans
    shoes Asos Design
    earrings Iameleni
  • photography Olov Karlsson
    fashion Calle Wahlin & Olivia Bohman
    blazer BLK DNM
    ring Yasar Aydin

    An interview with Charlie Gustafsson

    Written by Valeria Bartocci by Sandra Myhrberg

    Charlie Gustafsson started his acting career at a young age. Discovered as a child playing happily in a park in Enskede, with no clue where life would take him.
    After getting his big breakthrough in the hit tv-series ”The Restaurant '' and filming four seasons, Charlie has been moving on to other great things. He is now living his dream of acting even if he thought that dream was unattainable for a while.

    After your successful series ”The Restaurant” what is the next step for you?
    I have just worked on a Danish film “Smagen af sult” as it is called in Danish, and “A taste of hunger” internationally. Acting in this movie has been a great journey to be a part of and it will finally be in cinemas soon.
    I have also played in a role for the Swedish TV series Odd Weeks which you can watch on Discovery +.
    After doing “The Restaurant” I find it very pleasing to do roles that are different from Calle, although I loved playing him. I have a lot to give and think exploring different roles helps me to develop in how I act but also in how I see myself as a person.
    My next step is to continue doing what I love which means keep working with film, television, and theater.

    Have you ever felt that something has drastically affected your life, it can be a person too?
    I have always worked with film, but something that has affected my life very much is when I got my role in” The Restaurant”. It was completely different from everything I had done before. We filmed four seasons and I had a character that I had to age with during that time. I learned a lot from it, what it is like to be consumed by a role, but also I learned what I like in my way of being and creating.

    When do you think it's the most fun to be an actor?
    That's when the director and I have the same taste. When we both understand each other and can work together on how we want a scene to be. Then I feel that acting becomes more than just following a character and reading lines, it gives me a deeper connection to the role and I think that is very fun.
    Another thing I love that can be a little bit weird is that I love to do stunts. It makes my soul warm when I am reminded of what it was like when I was little. One of the funniest stunts I have done is when I fought in the series ”The Restaurant” when Kalle ends up in a fight with Nina's husband Erik.

    Three things you most want to do when the pandemic subsides?
    ” It’s easy, a strong number one, two, and three are to go to see Bajen's (Hammarby ed. Note) football game in action.”

    As a public figure, do you feel that you have a responsibility that you would not otherwise have taken? Especially in the time we live in now with social media?
    I expressed my views and where I stood on major issues more before starting to film ’The Restaurant'.
    As I became more famous, I felt the pressure that came with being more recognized. I do not think that it was or is my job to spread my opinions publicly and that is something I still stick to. Since I'm a little allergic to the media itself, I do not like the media asking celebrities about things they have no expertise in. Unfortunately, there are many who listen blindly to things that big influencers or famous people say and sometimes their facts are not true.
    What I think politics does not always have to be the truth and therefore I have chosen to take more distance so that I do not have to explain myself with everything I think and stand for but also because I feel that what I work with must be free from politics.

    How often or does it even happen that you enter a role in everyday life?
    “ I guess we all in some way walk around and play roles for each other all the time. You have so many parts of yourself and in some contexts, I can pick out different versions of my reality. ”

    Do you feel that your life has been affected by the fact that you have been a child actor?
    I started acting when I was seven years old when I was discovered in a park in Enskede by Maggie Widstrand. Being a child actor when I was young was a very small world so I got many roles but luckily for me none of the things I did as a child became huge like Tzatziki or Emil in Lönneberga (famous Swedish children movies ed. note). What I mean by luckily, is that I think if you as a child become very famous for a role, it is difficult later on to wash it away from the rest of the world's eyes.
    So when I then turned seventeen or eighteen and wanted to get more understanding of what I wanted with acting, I did not have to re-brand myself at the same time and had the advantage of having a lot of experience in the field.

    Are you an optimistic or pessimistic person according to yourself?
    In general, I see myself as an optimistic person and have always been.
    But it's hard sometimes to always be that, especially in these times. I have felt quite pessimistic lately but I hope that it will turn around and that the power to be positive will return.

    What is your major source of inspiration when you are stuck in a black hole?
    When it's so dark, it's incredibly difficult to find inspiration, but I get inspired by a lot like my loved ones and by Bajen when they are good, when they are bad, I’m not a damn inspired. Film, theater, and art I also find my great inspirations in, for example, films Terrence Malick’s has directed which are poetic, The Tree of Life are one of them.
    I am very broad in everything that has to do with creation and I can think that different things can come as inspiration in different moments of my life.

    Have you ever had a dream other than becoming an actor?
    I have probably always felt that deep connection with acting and in my heart, I always knew that acting is the path I wanted to take, but when I started high school, it turned around for a short while. I applied to a social science program with a focus on media because I saw acting as something else than a full time job, it was something I loved to do on the side but I did not want it as a career. I also did not come from that world of creators and I may not have had the tools that I needed to enter the acting industry. Also, I barely knew that there were high schools like Södra Latin or Viktor Rydberg that had a theater program.
    Then my dream came back when I got a small role in a very nice film called Glowing Stars. Lisa Siwe, who directed the film, took me seriously and I had to work more nuanced which made me think about the question, what could I do to continue in that industry professionally.

    You are a lot in the kitchen in “The Restaurant”, can you cook and if so, what is your signature dish?
    Before I started to play my role Kalle the chef in tv series The Restaurant, I could hardly cook at all, I had to learn a lot there and realized that it is quite fun to be in a kitchen. Kalle's signature dish is the raw rakes and I have to say that I do them very well in real life. My friend Adrian taught me one of my favorite pasta, salsiccia pasta.

    vest These Glory Days
    shirt Wera
    kilt Adnym Atelier
    socks & shoes Talent's Own
    ring Yasar Aydin
    blazer & pants BLK DNM
    scarf Adnym Atelier
    ring Yasar Aydin
    blazer & pants Adnym Atelier
    shoes BLK DNM
    scarf Martin Bergström
    ring Yasar Aydin
    blazer & pants Adnym Atelier
    scarf Martin Bergström

    photography Olov Karlsson
    fashion Calle Wahlin & Olivia Bohman
    makeup Jennie Jonsson
    photographer’s assistant Victor Celis
    thank you to Bio Rio

    vest These Glory Days

    shirt Wera
    ring Yasar Aydin
    vest These Glory Days
    shirt Wera
    kilt Adnym Atelier
    socks & shoes Talent's Own
    ring Yasar Aydin